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Social Capital Partners's avatar

We loved this piece. So much that we included it in today's Social Capital Partners' newsletter. Check it out: https://mailchi.mp/b292c4712f6b/budget-reax?e=07c5e59c4e

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Do Not Pass Go by Peter Nowak's avatar

That's awesome, thank you very much. It's wild what stories end up resonating with people.

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Sarah Bartnicka's avatar

Yes!!

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Iain Montgomery's avatar

All for a voiceover that could not feel more like it was written by ChatGPT.

One of the challenges with corporate Canada is that it’s basically given up listening to real customers, and the relationship they have with their agencies and consultancies is very Emperor’s New Clothes.

This was was tone deaf, but the typical RBC exec believes in it!

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Stephen Bosch's avatar

Nice own goal, RBC. I can't think of better advertising for these fintech upstarts.

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Do Not Pass Go by Peter Nowak's avatar

It's kind of like the Streisand effect, isn't it?

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